About Us

Who We Are

At Set Free Foundation, we are driven by a simple but profound conviction: every human life holds equal, immeasurable value. No person should ever be subjected to fear, exploitation, or captivity—yet modern slavery and human trafficking persist in stealing freedom and dignity from too many, especially women and girls.

We refuse to accept a world where basic rights are denied. Our mission is to restore hope and dignity by creating and supporting innovative solutions that break the cycle of exploitation. Through partnership, advocacy, and hands-on programs, we amplify the impact of existing initiatives, build new pathways to safety, and champion the inherent worth of every individual.

We invite anyone who share our vision to join us in this urgent calling. Your support enables us to transform lives, strengthen communities, and build a world where all are truly set free.

Our Mission

Our mission is to restore hope and dignity to individuals and communities affected by human trafficking and exploitation. We are committed to creating lasting change—empowering survivors, strengthening families, and inspiring collective action. Together we can break the cycle of exploitation and help every person reclaim their freedom and future.​

We envision a world where every person is valued equally—regardless of social standing, race, or religion. We believe that together, we have the power and responsibility to end slavery and exploitation in all its forms. Our hope is for a future where every individual is empowered with the wisdom and freedom to make choices that honour their dignity and potential.

By joining us, you can help turn this vision into reality—creating lasting change and brighter futures for those who need it most.

Our Vision

South African board of trustees

Grant Small

Chairman

Peta-Ann Small

Director of Operations

PS. Cheyl Reeves

Board member

Arielle Katombela

Board Member

Shaun Cardwell

Chairman

Grant Small

Trustee

Larisha Reddy

Trustee

United Kingdom board of trustees

Registration Information

Johannesburg, South Africa

Registration number: 2020/669540/08
Address: 8 Juweel Street Jukskei Park 2188, Randburg, Gauteng, South Africa

Kent, United Kingdom

Registered Charity: 1212773
Address: 37 Hayle Mill Rd, Maidstone ME156JW, Kent, United Kingdom

Every contribution fuels survivor restoration, advocacy, and education.